

2015 Marketing trends: what do experts say?
In the last few years, values like simplification and customization have already been core to marketing, both from a theoretical and...


The ideal CRM: completely user-friendly
When you get a new CRM installed and implemented, your IT guys or implementation partner will most probably no configure the application...


Expanding your business: best practices
Through the years, I have worked with many companies who hired me with the purpose of expanding their business abroad. Some had sold...


Business Process Modelling
Gartner, Inc. is a US IT research and advisory firm providing technology related insight. They have become a reference in the industry....